Graphic Designers

Role Description

Design or create graphics to meet specific commercial or promotional needs, such as packaging, displays, or logos. May use a variety of mediums to achieve artistic or decorative effects.

Skills

  • Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
  • Talking to others to convey information effectively.
  • Understanding the implications of new information for both current and future problem-solving and decision-making.
  • Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions, or approaches to problems.
  • Communicating effectively in writing as appropriate for the needs of the audience.

Required Knowledge

  • Knowledge of design techniques, tools, and principles involved in production of precision technical plans, blueprints, drawings, and models.
  • Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.
  • Knowledge of the theory and techniques required to compose, produce, and perform works of music, dance, visual arts, drama, and sculpture.
  • Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.
  • Knowledge of the structure and content of the English language including the meaning and spelling of words, and rules of composition and grammar.

Roles & Responsibilities

  • Key information into computer equipment to create layouts for client or supervisor.
  • Review final layouts and suggest improvements, as needed.
  • Determine size and arrangement of illustrative material and copy, and select style and size of type.
  • Develop graphics and layouts for product illustrations, company logos, and Web sites.
  • Create designs, concepts, and sample layouts, based on knowledge of layout principles and esthetic design concepts.

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